The appearance of E-commerce has created opportunities and also huge commercial perspectives.
The concept of e-commerce covers the development, through the Internet, of three main stages, namely: advertising and searching, contracting and payment and the delivery stage.
With the development of the Internet, the traditional marketing boundaries have been overcome for good.
The Web is undoubtedly the place where you can literally sell to millions of customers, at any time of the day or night. The constraints of a local market disappear.
The Electronic Commerce offers a global audience.
The transactions volume conducted online in Western countries is huge: for example, in the United States this year sales are expected to be around 142 billion dollars, with 4.1% more than in 2008.
In Romania, considering the pace of evolution of card online payments, RomCard (quoted in the study on the development of electronic commerce in Romania) believes that for the period 2009-2011 the transaction volume will increase at least 50% each year. The number of online stores that will sale products will continue to grow by 50% per year in the period 2009-2011, reaching around 3,000 operational stores on the Internet.
Through its web pages, the Web offers a friendly and easily navigable environment, various possibilities of connection and achieves a maximum number of users, with reduced costs.
The E-commerce systems for businesses have the following advantages: new users are recorded daily in this area, large increases are expected in the next five years and various types of Electronic Commerce will lead to amplification of over 40 times the volume of commercial transactions.